EXPERIENCE

Landis Communications, Inc, San Francisco, California
Account Coordinator
January 2011 to Present

• Built, managed and maintained foundation materials for account teams including pitch letters, media lists, ROI reports and meeting agendas
• Pitched and secured coverage for clients in business and trade journals
• Participated in weekly meetings with clients regarding the status and progress of their account

Sierra Nevada Media Group, Incline Village, Nevada
Media Marketing Consultant
July 2009 to September 2010

• Managed the creation and execution of marketing campaigns for local businesses

• Maintained upwards of 80 accounts and $50,000 in revenue each month
• Grew revenue by 54 percent, active accounts by 36 percent and revenue per account by 28 percent between January and April, 2010
  

Sierra Nevada Media Group, Tahoe City, California          
Reporter
October 2008 to April 2009

• Covered daily news in Tahoe City in addition to local real estate, business and ski industry beats for the Sierra Sun and North Lake Tahoe Bonanza newspapers
  
• Responsible for independently producing five to eight news stories per week and one monthly real estate feature

EDUCATION

University of Virginia, Charlottesville, Virginia                                     
Class of 2008
Bachelor of Arts, English                                                     

First Colonial High School, Virginia Beach, Virginia
Class of 2004

LEADERSHIP

Sierra Nevada Media Group Innovation Station
November 2009 to September 2010

• Served on a six-person think tank team charged with using their creative talents to help solve problems for SNMG

•  Implemented an overhaul of the editorial communication system across SNMG’s seven newspapers to efficiently share news items and budgets between editorial and sales staffs

AWARDS
Best Large Space Ad for a Class III Newspaper: First and Second Place Award

Nevada Press Association
Best Business Feature for a Class II Newspaper: First Place for "Long live the video store."